Bill Zeng Zhi Ping
Curriculum Vitae | Zhi-Ping Zeng
Aviation & Logistics Strategist | Secretary-General, PCS Alliance (Singapore) | Board-Level Leader
1. Professional Profile
Seasoned founder-level executive with proven success in building and scaling complex aviation and logistics enterprises. Established SF Airlines from inception into China’s largest dedicated cargo airline (fleet of 89 aircraft, serving 110 cities worldwide), while creating provincial logistics ecosystems and high-level government–industry networks. Currently serving as Secretary-General of the PCS Industrial Consensus Alliance (Singapore), coordinating cross-border collaboration across technology, logistics, and investment entities.
2. Core Value Proposition
Strategic Module | Key Achievements |
Scalable Leadership | Expanded SF Airlines’ fleet from zero to 89 wide-body freighters within 10 years, establishing a nationwide hub-and-spoke cargo network. |
Multi-Enterprise Governance | Oversaw high-performing logistics and supply chain subsidiaries in Guangdong, Zhejiang, and beyond, driving unified control and operational synergy. |
Cross-Sector Partnerships | Built enduring alliances across aviation, technology, and investment sectors to sustain growth momentum. |
Government & Regulatory Relations | Established strong ties with regulators in China and Singapore, securing policy support and route approvals. |
Alliance Architecture | Designed and implemented the PCS Alliance work-order collaboration model, significantly improving member efficiency and conflict prevention. |
3. Career Experience
Secretary-General | PCS Industrial Consensus Alliance (Singapore) (2025 – Present)
Act as principal external liaison, reporting directly to the Council Chairman.
Brokered a tripartite cooperation agreement among regional cargo hubs, fintech investors, and alliance projects.
Introduced quarterly KPI dashboards linking membership fees to performance, enhancing transparency.
Founding Executive Team | SF Airlines Co., Ltd. (2009 – Present)
Designed and executed corporate strategy, scaling the company from start-up to industry leader.
Led route planning, fleet financing, and compliance programs, reducing unit freight costs by 18%.
Pioneered the “Greater Bay Area – ASEAN Same-Day Air Bridge,” boosting cross-border e-commerce growth.
Director & Legal Representative | SF Express Group and Affiliates
SF Express (Dongguan) Co., Ltd. – Directed multimodal transport integration.
Technology Subsidiaries (e.g., Shenzhen Fengtai Technology Co., Ltd.) – Advanced IoT tracking and AI-driven scheduling.
4. Signature Achievements
Logistics Ecosystem Builder: Integrated 12 provincial subsidiaries into a supply chain platform handling over RMB ¥120 billion annually.
Capital Markets Expertise: Orchestrated >USD 700 million in aircraft sale-leaseback financing and warehouse ABS issuances, achieving domestic AAA ratings.
Operational Excellence: Implemented data-driven hub optimization, cutting average turnaround time per flight by 23 minutes.
5. Education & Credentials
Executive MBA (EMBA) – 2014
Advanced Civil Aviation Management Program – Civil Aviation Training Institute of China, 2010
6. Professional Memberships
Member, The International Air Cargo Association (TIACA)
Advisor, ASEAN Logistics & Supply Chain Council
7. Languages
Mandarin Chinese (native) | English (reading)
8. Contact Information
Email | Mobile | LinkedIn
Value Proposition: Proven architect of a trillion-RMB aviation logistics platform. Combines large-scale execution, cross-sector resources, and regulatory acumen to inject solid momentum into global growth strategies.